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Fulfillment-as-a-Service: Could Africa Leapfrog Again? In the last two decades, Africa has shown the world that it doesn’t need to follow the traditional path to innovation. We’ve seen it leapfrog past fixed-line infrastructure to become a mobile-first continent. We’ve seen the rise of mobile money platforms like M-Pesa and Ecocash transform access to financial services.

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October 6, 2025

What We’ve Learned Building Yaita — The Good, The Hard, and The Real Why We’re Telling This Story When we first started Yaita, we weren’t chasing buzzwords like “last-mile logistics” or “fulfillment-as-a-service.” We were solving a problem that stared us in the face every day—small businesses in Zimbabwe couldn’t reliably deliver products to customers, and

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October 4, 2025